Anaphite is an innovative battery scale-up doing breakthrough science in Bristol.
I was responsible for the creative concepts, design development and implementation of the new brand for Anaphite. This included the creation of a range of brand assets including logos, icons, illustrations, animations and guidelines. I also oversaw the implementation of the new brand on their new website.
Inspiration for the logo and branded illustrations came from the calendering machine Anaphite uses to create their pioneering chemistry.
Together with a refined brand strategy and pitch deck, the new visual identity helped Anaphite to secure a £10.4m Series A and relaunch globally
Agency: Luna 9 2025
Creative Director: Owen Davies
Strategist: Michael Green
Design Director: Justin Luton
Web Designer: Paul Crawford
Copywriter: Bede MacGowen
Motion Designer: Justin Luton, Molly Jones
Web Developer: Nick Lewis
Creative Director: Owen Davies
Strategist: Michael Green
Design Director: Justin Luton
Web Designer: Paul Crawford
Copywriter: Bede MacGowen
Motion Designer: Justin Luton, Molly Jones
Web Developer: Nick Lewis